OTT Platforms Where You Can Distribute Your Films



With the advent of Over-the-top services, filmmakers now have a number of options to sell and distribute their content. With every video streaming service having a diverse viewership nowadays, having subscribers of all kinds, from different regions, and even countries, filmmakers now are a step closer to ensure that their content reaches the right audience.


The Ever-growing OTT Market


With the country going into lockdown in early 2020 due to the Covid-19 Pandemic, OTTs in India have seen a tremendous rise in subscribers. There has been a 30% rise in paid subscribers between March and July 2020 (source: ibef.org). Even before the Pandemic took over, due to the increased and easy accessibility to the internet and smartphones, popularity for top, as well as several regional OTTs, had started to stretch. And in the coming years, when technology is only expected to be more advanced and accessible to a larger population, the OTT scene in India is only expected to bloom.


This leaves filmmakers and content creators, not just with a handful of options, but much more than they can keep track of, providing them with a well-made audience base for their content.


So, if you are a filmmaker looking to sell your content, here is a list of some of the most popular OTT Platforms in India, that openly support Independent Filmmakers by providing them a home for their content.


1. Netflix: Streaming in more than 30 languages and 190 countries, Netflix is one of the most popular online video streaming platforms. A pool of diverse content, panning across genres, Netflix as a platform actively supports independent as well as art cinema. Needless to mention, it is filmmakers’ most sought-after platform to get their content on.


How to connect with Netflix: Netflix India has appointed agencies for the fulfillment of its creative requirements.


Design: https://npaa.pc.netflix.net/en/


Post: https://np3.netflixstudios.com/


Quality Check and Tech Fulfillment: https://npfp.netflixstudios.com/


It's best to reach out to Acquisition Team in Netflix for your completed films.




2. Disney + Hotstar: Owned and operated by Star India, Hotstar is India’s one of the first video-on-demand streaming services. In 2019, it integrated with international streaming brand Disney + and became Disney + Hotstar. As a platform that gained its popularity in the Indian market primarily because of IPL, it currently offers over 1,00,000 hours of movies and television content across 9 languages, and every major sport covered live.


How to reach: Acquisition Team



3. Amazon Prime Video: Another American over-the-top streaming and rental service, Amazon Prime Video gives access to thousands of titles to all its Prime members across the globe. It offers the cheapest subscription rate in India as compared to its global prices, which is why it is also the second most subscribed OTT platform in India.


How to reach: Acquisition Team

If you wish to syndicate your film on Amazon prime yourselves, then you need an account on Prime Video Direct, and a presence in either UK or USA with a local bank account and address.




4. MX Player: A video streaming service of Times Internet, MX Player currently has a streaming library of over 150,000 hours across 12 languages. The platform offers a large collection of movies, TV shows, music videos, web series and even short films!


How to reach: Acquisitions Team, or Creative Team (For Scripts)



5. SonyLiv: Owned by Sony Pictures Networks India Pvt Ltd, SonyLiv has so far been a host to some of India’s greatest web content like Scam 1992: The Harshad Mehta Story, JL50, among others. With a presence across 167 countries and a reach of 700 million viewers in India, it offers 40,000+ hours of television show coverage in 4 languages.


How to Reach: Acquisitions Team of Sony India



6. Voot: Voot, Viacom 18’s video-on-demand platform, hosts over 35,000 hours of video content with varying choices and preferences in multiple Indian languages. A platform with a variety of original content and one of the most user-friendly interfaces, Voot is a popular choice among the Indian audience.


How to Reach: Acquisitions Team



7. Zee5: Zee5, a subsidiary of Zee Network, offers an exhaustive array of content with 12 navigational and featured languages. One of the fastest-growing OTT channels, its content pans across a range of original content of films and TV shows added regularly.


How to Reach: Acquisitions Team



8. Eros Now: Another Indian video-on-demand entertainment and media platform, Eros Now has more than 12,000 digital titles that include television shows, movies, music videos and music tracks. With thousands of Indian hits, exclusive series and originals, it is considered to be Bollywood’s biggest movie collection.


How to Reach: Acquisitions Team



9. BigFlix: India’s first movie on-demand service, BigFlix is owned by Reliance Entertainment. With over 4 million registered users across platforms and 2000+ HD movies across multiple Indian languages, it offers a seamless and personalized blockbuster experience to all its users.


How to Reach: Acquisitions Team



10. Alt Balaji: ALT Balaji, a subsidiary of Balaji Telefilms, offers one of the largest media libraries in India and has access to a number of original as well as Indian content. It aims at providing fresh, exclusive and tailor-made content to its users that they can access at their fingertips.


How to Reach: Acquisitions Team



11. Jio Cinema : Jio Cinema is an on-demand video library of movies, TV shows, documentaries, shorts and music videos. It offers aggregated content from its various content partners like Viacom18, ALTBalaji, Zee Entertainment, Sony, Eros Now among many others.


How to Reach: Acquisitions Team



12. ShemarooMe: ShemarooMe has access to more than 3700 titles that include Bollywood content (premiere as well as classic), Regional content, devotional content, etc and places itself as a family platform, containing something for everyone in the family, with content across multiple genres and languages.


How to Reach: Acquisitions Team



13. Sun Nxt: Run by Sun TV Network, Sun NXT is an online video-on-demand platform that offers content in 5 Indian regional languages - Tamil, Telugu, Kannada, Malayalam and Bengali. It offers the latest and popular movies, TV shows and music from South Indian Cinema and is home to some of the longest-running and highest-rated TV content in the country.


How to Reach: Acquisitions Team



14. Ullu: Ullu is a 18+ video streaming service offering a variety of genres from drama, comedy, horror, suspense, thriller and beyond. They have a collection of movies, web series as well as originals that are tailor-made for their audience, that they have an option to access in their regional language as well.


How to Reach: Acquisitions Team



15. Arre: Arre is an Indian OTT platform with its niche in all kinds of multimedia content that includes fiction and non-fiction videos, documentaries, web series, podcasts, doodles and more.


How to Reach: Acquisitions Team



16. Spuul: Spuul is a leading OTT platform, with its headquarter in Singapore and presence in the UK, Middle East, Australia, North America, New Zealand, South and South East Asia and India. It offers content to over 47 million registered users in Hindi, Punjabi, Malayalam and other Indian regional languages, across all mobile and connected devices with download capabilities to facilitate offline consumption.


How to Reach: Acquisitions Team



17. TVFPlay: Started originally as a youtube channel, The Viral Fever (TVF) ventured into having its own OTT platform, centered around providing youth-oriented content. It was also one of the first platforms to bring fresh, cult web shows like Permanent Roommates, TVF Tripling, Pitchers, etc. to the Indian audience.


How to Reach: Acquisitions Team



18. Mubi: Mubi is a one-of-a-kind OTT platform, dedicated to classic and art house cinema. Available in over 190 countries, this platform introduces a new film each day, giving a chance to new as well as award-winning directors to showcase their work on a global level. Their hand-picked content includes films from festivals all across the world.


How to Reach: Acquisitions Team



19. Discovery+: Discovery+ houses documentaries and shows from a range of brands such as Discovery Channel, TLC, Animal Planet, and more. It also gives access to unique, never seen before shows from around the world as well as short videos. Moreover, all the shorts and a selection of documentaries are free to watch.


How to Reach: Acquisitions Team



20. YuppTV: One of the world’s largest internet TV and on-demand service provider for South Asian content, YuppTV offers 250+ TV channels, 5000+ movies and 100+ TV shows in 14 different languages.


How to Reach: Acquisitions Team



21. Hungama Play: Providing content on smartphones, tablets and other smart devices, their video-on-demand platform boasts of an extensive collection of long-form and short-form content in multiple languages across various genres that include 5000+ films in English, Hindi and regional languages, 1500 short films and more than 1,50,000 short-format videos.


How to Reach: Acquisitions Team



22. Viu: Viu boasts of faster, fresher and shareable content, offering localized regional and local premium TV shows, movies and originals. They believe in providing opportunities for local talent to showcase their skills on the global stage, thus making it easier for content creators to reach out to them with content in all forms.


How to Reach: Acquisitions Team



23. Airtel Xstream: The Airtel Xstream App is available for all Airtel Prepaid, Postpaid, Broadband and Digital TV users. The entertainment app offers 350+ live TV channels across genres. It also offers more than 10,000 movies and 100+ TV Shows in Hindi, English and other Indian languages.


How to Reach: Acquisitions Team



24. VI Movies: Available to VI (Vodafone-Idea) subscribers, VI Movies and TV features a vast collection of 50,000+ hours of content which includes 470+ Live TV channels, 8500+ latest Bollywood and Hollywood Movies, Top rated TV Shows & Original Web series, spread across 13+ languages.


How to Reach: Acquisitions Team



25. EPIC ON: This streaming service offers free and premium videos-on-demand and other exciting content including but not limited to Indian TV shows, short videos, documentaries, etc. in a number of genres ranging from fiction to non-fiction to even mythology, history, and more.


How to Reach: Acquisitions Team



26. Docubay: A video-on-demand platform dedicated solely to documentaries, Docubay offers mainstream, engaging, relevant and insightful content across genres from leading creators across the globe. Laying emphasis on curation and discovery, it offers a new documentary every day.


How to Reach: Acquisitions Team




27. Passionflix: An OTT service dedicated to one single genre - romance. They offer original movies, series, and shorts, adapted from bestselling romance novels, along with an impressive library of all-time favorite romance classics.


How to Reach: Acquisitions Team




28. Dekkoo: Dekkoo features an impressive collection of new and original programming made exclusively for gay audiences. They provide a platform to filmmakers belonging to the LGBTQA+ community, emphasizing on content for and by gay audiences. Not only this, their responsive team makes it easier for content creators to reach them and collaborate with Dekkoo. They aim to provide a strong, reliable partner for filmmakers to make their work available to the public.


How to Reach: Acquisitions Team



29. NIRI 9: Recently launched, NIRI 9 is the first-ever original OTT platform of Northeast India. It is focusing on promoting multi-language content gathered from across states and country including Assamese, Hindi, Bengali, Bodo, Odiya among many others. Currently available on Android and iOS, it is aimed at producing fresh and original content every week.


How to Reach: Acquisitions Team



30. Kooku: In their own words, KOOKU is the latest entertainment hub, built to get your heart racing. They offer content in a range of genres such as drama, comedy,